HANDSHAKE & MAILCHIMP

For manufacturers and wholesale distributors, Handshake provides the B2B eCommerce solution that makes customer ordering easy, fast, and mobile. With Handshake and MailChimp, suppliers in manufacturing & distribution are now able to run B2C-style targeted email campaigns to their B2B buyers.

The customer, order, product, and inventory data you sync from Handshake to MailChimp allows you to send personalized email campaigns to specific buyer segments (by territory, product interest, order history, etc.). Recommend products, automate follow-ups, win back inactive customers, and increase order frequency and volume.

For more info, fill out the form to request a demo.

SEND TARGETED EMAILS

• Automate marketing campaigns based on buyer segmentation and behavior.
• Highlight specific items with customizable product blocks.
• Utilize MailChimp's robust reporting and data analytics tools.
• Design emails with MailChimp's best-in-class editor.
• Create custom forms.

SELL MORE PRODUCTS

• Re-engage customers based on past buying habits.
• Segment your list with customer and order data in Handshake.
• Delight customers with highly personalized campaigns.
• Reach new customers and engage inactive ones.
• Recommend new, popular, and related products.