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CASE STUDY: WINNING BACK INACTIVE CUSTOMERS WITH B2B ECOMMERCE

Across all industries and markets, brands have been rapidly adopting B2B eCommerce to drive sales, provide a more convenient ordering experience, and expand their reach to new customers. But it can also be an extremely effective way to win back inactive customers.

Find out how in just 2 months, Childsmart, a children's product manufacturer and distributor, was able to get 75% of their customer base to begin placing orders online, 33% of whom had not engaged with their brand in years.

This case study covers:

  • The reasons that led to Childsmart's adoption of B2B eCommerce.
  • How Childsmart got 75% of their customers to place orders through their online portal in just two months.
  • Why B2B eCommerce was the key to winning back their previously inactive customers.

About Handshake...

Handshake is the leading B2B Commerce platform for manufacturers and distributors, helping to grow their business by making it easy for their customers to order the right products from them in-person and online. Handshake’s powerful platform includes mobile order writing, B2B eCommerce, and sales order management with back office integrations.

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