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Manufacturers and distributors are rapidly adopting B2B eCommerce to keep up with the competition. However, as they race to provide a better customer experience, many suppliers have been remiss in fully understanding and measuring the business impact of B2B eCommerce.

This guide will list the key cost reductions and revenue gains you can expect from B2B eCommerce, as well as what to measure and track to understand your ROI.

This guide covers:

  • How to understand the true business impact of B2B eCommerce.
  • The cost savings of B2B eCommerce: those related to serving customers, catalogs, proprietary systems, backorders and more.
  • The revenue gains of B2B eCommerce: larger orders, higher order frequency, more valuable customers, and more strategic reps.

About Handshake...

Handshake is the leading B2B Commerce platform for manufacturers and distributors, helping to grow their business by making it easy for their customers to order the right products from them in-person and online. Handshake’s powerful platform includes mobile order writing, B2B eCommerce, and sales order management with back office integrations.

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