B2B sales in manufacturing & distribution has long been anchored by the in-person sales relationship. Sales reps serve a critical advisory role for buyers, offering market intelligence and order recommendations based on purchase history.
Paris Gourmet, a leading foodservice distributor for stores, restaurants and hotels in the tri-state area, has already seen the impact of empowering sales reps to have better conversations with customers. Early adopters of mobile sales technology, they recognized how real-time data access and digital order writing could enable better conversations and boost sales in the process.
In this engaging live interview discussion, John Duffy, Tri-State Area Sales Manager at Paris Gourmet, will be sharing the strategic importance of the in-person sales channel and why arming his sellers with mobile technology has been paramount to their success.