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The experiences you have on your mobile device fall into one of two categories: native mobile applications or mobile-optimized websites.

It's important that you understand the difference between the two in this rapidly evolving technology landscape, particularly if you are a supplier that currently accepts (or plans to accept) B2B orders placed from a mobile device.

This one-sheet will cover:

  • The differences between native mobile and mobile-optimized websites.
  • Why native mobile applications are superior to mobile-websites.
  • Why a native mobile app is particularly critical in the B2B buyer experience.

About Handshake...

Handshake is the leading B2B Commerce platform for manufacturers and distributors, helping to grow their business by making it easy for their customers to order the right products from them in-person and online. Handshake’s powerful platform includes mobile order writing, B2B eCommerce, and sales order management with back office integrations.

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